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By earning the Google Ads Search Certification, Google recognizes your ability to:

  • Translate a vision for online marketing into a coherent digital marketing strategy 

  • Develop a Google Search strategy with wider company marketing plans

  • Generate a plan to increase leads, sales or web traffic using Google Search

  • Develop a plan to reach new and existing customers with Google Search Audiences 

  • Ensure your Search marketing plan is aligned with your digital marketing budget

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By earning the Google Analytics Individual Qualification Certification, Google recognizes your ability to:

  •  Understand the fundamentals of digital analytics and Analytics.

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By earning the Hubspot Social Media Certification, Hubspot recognizes your ability to:

  • Develop an engaging and effective social media strategy for your business

  • Build an inbound social media strategy that delights your customers and grows your bottom line

  • Leverage the power of social media to transform your business and your career

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