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CERTIFICATES

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HubSpot Social Media Certified 

  • Develop an effective & engaging social media strategy for any business.

  • Building an inbound social media strategy that delights the customers & grows your bottom line.

  • Leveraging the power of social media to transform your business & your career.

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HubSpot Content Marketing Certified

  • Learn a content creation framework for producing effective content on a consistent basis.

  • Create and repurpose content that both humans and search engines will love.

  • Become a stronger, leaner, and more strategic content marketer.

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Stukent Mimic Pro Simulation

  • Keyword Research

  • Data Analysis

  • Writing Content

  • Running A/B Ad Tests

  • Creating Landing Page Wireframes

  • Doing Basic On-site Search Engine Optimization

  • Creating and Launching Successful Email Marketing Campaigns

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Stukent Mimic Social Simulation

  • Launched paid social ad campaigns

  • Wrote content for social media posts

  • Selected valuable pre-created content

  • Planned & scheduled posts

  • Analyzed data, metrics, & results

  • Optimized campaigns for conversions

  • Drove platform engagement

  • Responded to customers

  • Targeted different market segments

  • Managed multiple $5000 weekly content creation & promotion budgets

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MEPRA National Student Pitch Challenge 2021

Responded to a communications brief set by the Emirates Literature Foundation, home of the Emirates Airline Festival. The presentation included:

  • The brief

  • Objectives

  • Key messages 

  • Audience & Research

  • Strategy (Why)

  • Ideas (How)

  • Budget & Timeline

  • Measurement

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Advanced Google Analytics

Google Analytics Data Points You Can Use to Drive Content Campaign Success

  • Demographics -One of the first data points you can use to develop an effective campaign is demographics

  • Blog post engagement. Not all content is created equally

  • Traffic channels

  • Performance by platform

  • Content groups

  • Conversion goals

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